4 Steps to Monetizing Your Blog With Your Content

This is a guest post by Corry Cummings. If you want to guest post on this blog, check out the guidelines here.

While there are many successful bloggers that practice their craft simply as a hobby, the majority of bloggers would love the opportunity to turn their passion into a lucrative career. Many have tried and failed. However, it is not very difficult provided that you are patient, hardworking and know how to design a blog that will turn a profit. Although the process can be complicated, there are essentially 4 steps to monetizing your blog with your content.

1. Do Your Keyword Research

Once you have chosen the subject of your blog, you need to do a little bit of research to find out what people are searching for. You might find out that you have your work cut out for you with a great deal of competition. On the other hand, you might find that you have found a great niche topic that a lot of people are searching for but there is little to no information available. Choose the top 10 keywords that people search for in your topic area and use those to formulate your first 10 blog posts.

You need to immediately target the most popular keywords related to your subject. Even if they are very competitive phrases, you need to cover the basics of your blog before you move in to the focus areas.

2. Create Content That is Valuable to Your Readers

Once you have chosen the top 10 keywords, begin thinking about how you can create content that will be valuable to readers. In other words, try to brainstorm how you can make each of your posts solve a problem or answer a question. Not only do you need to quickly establish yourself as an authority, you need to make sure that your first readers think of you as being a good resource for their favorite subject.

3. Remember the Fundamentals of Search Engine Optimization

Be sure that you do not forget the fundamentals of search engine optimization, especially when you first start your blog. You will need all the help that you can get to draw attention to your blog from search engines. However, you need to have a healthy balance between content designed to please the search engines and content designed to please your readers. Don’t overdo your search engine optimization. Making sure that the keyword phrase is in the beginning, end and most paragraphs is usually more than enough.

4. Choose Targeted Advertisements and Affiliates

If you are going to use content to promote a product or service, make sure it is a product or service that your readers are likely to take advantage of. They need to be items that your readers will want to buy from you. For example, if you are writing a blog about show dogs and choose to attempt to market basic dog food, remember how unlikely your customers will be willing to order it from you unless you are one of the few sources. With this example, the conversion blockers for orders are likely widespread availability and high shipping costs due to the weight of the food. Identify these conversion blockers and attempt to squash or spin them. If you cannot, it may to time to consider more appropriate affiliates.

Additional to what is above, you may want to consider using an article writing service to keep your blogs fresh. This will allow you to focus your time and energy on marketing your blog and keeping up with other blogs. You can spend more time networking and commenting on your own blog posts as well as other blogger’s posts.

About Author :
Corry Cummings is the owner of ContentCustoms. He shares everything about writing skills such as article marketing, content creation, SEO copywriting and etc.

About Lee Ka Hoong

Lee is a part time blogger and he writes about blogging tips, make money online, search engine optimisation, affiliate marketing, traffic building and etc. He shares his adventure and experience on how to make money blogging with a blog.


  1. emm..content is everything. Give our best content, you can see traffic comes even you never ask for it.

    • I agree with you. Content is king, so we should really give our best when it comes to creating content. Make sure to provide quality and helpful content.

      Kind regards,


    • Thanks for sharing this Lee. I agree with you on this one especially the keyword research. If we create a content with the right keywords being targeted, it would generate us a lot of targeted traffic as well. I really like the idea of setting up once, but benefit on it for years to come just like writing a quality article that can generate traffic forever.

      Kind regards,


  2. Lennart Heleander from Property Marbella says:

    Invite out good bloggers for guest blogging in you blog is a very good way to both get quality and the guest often write that also in there blog so new people can find your blog.

  3. Yes, i agree with you that we need to be patience, hardworking and know how to design our blog in order to success. Recently, i just redesigned my blog and most of my friends really like that. And my blog traffic started to grow now.

  4. Great steps Corry!

    I agree with your points, but I am not sure about an article writing service. Do you think they are worth it? I mean the visitors like the genuinity
    attached with the original blogger, rather than outsourced articles.

    What are your thoughts on this?


  5. In my opinion, valuable reading content is one thing that can make your blog become interesting for your readers. This can get you good traffic as well. However, it is easier said than done. Writing articles that can attract readers ALL THE TIME can be very hard work and it takes a lot of patience.

  6. Good content alone is not sufficient to pull in humongous traffic. There are other methods required for this.

  7. Choosing the expensive keywords will bring more income to you from Google AdSense. Too bad. My tech blog keywords are not expensive compare to business keywords.

  8. NOOR AZLIN from Bizznurse.com says:

    Keeping up a good content is a very hard work, but worth doing. However we bloggers sometime got stuck and drained out of ideas even we have been doing it for years. Me myself found myself lost every time I wanted to create new post. Yup, we are aiming for the keywords, but sometime the keywords themselves were overused by everyone else, thus making your content sounds familiar to others. Having a post entitle “How to make money blogging” for example will be equivalent to thousands of post on the net.

    I don’t what other bloggers will do to create interesting contents. Me, I will surf out to my favorite top blogs, grab some ideas on whats in the air, make a juice of it. however, this really need constant effort. As I just give birth to my second child, time is very limiting…got stuck with two babies won’t make blogger mom’s life easier ;)

    However, this is a very nice and worth reading article from Corry Cummings :)

  9. Agree with you. If you have quality content then you can easily make your readers revisit your blog and SEO will help you to drive more traffic. Content and SEO go hand in hand in blogging.

  10. I have always been using Google research to write my articles. But sometimes Lee, there are good keywords that do not pay as much. Have you experienced getting .01 per click?