5 Steps To Create Your Own Brand

by Lee Ka Hoong on June 25, 2009

This article is guested post by Fazreen.

Think about Bill Gates, Donald Trumph, Oprah Winfrey, Adidas, Nike, Levi’s and the list go on…What do you think? For sure the millionaire brands right? Like a product, we(human) also need brand to stand out form the crowd and show off. You need brand!

Brand will give unique perception to yourself because yourself is unique. If we look to successful person around us, they have their own brand.

In order to success in making money online you need to brand yourself as well as your blog if you want to make money blogging.

Take a look to these established blogger :

  1. Problogger – When mention about problogger, everyone knows that his blog topic cover about blogging tips.
  2. Carl Ocab – Everyone knows that this genius kidblogger know how to make money online since at 13 years old.
  3. Shoemoney – With his tagline skill to pay bills tell us that he has large income stream.
  4. John Chow – The miscellaneous rambling of a dot com mogul who make $40000 a month from a blog.
  5. Retireat21 – He mention that he want to retire early because this young entrepreneur already has passive income online.

The list go on……

I give you guys one scenario…

In one company, A boss is finding someone to give promotion. Who will be boss choice?
A. Employee who has less self confident in communication, looks slow in his work, not dress up properly
B. Employee who work hard but not good in communication and always be shy when approaching a customer
C. Employee who looks smart, work hard, and have high confident in communication.

For sure the C worker. Employee C has show off his brand in a great way. While A and B show a weaker brand.

5 Tips On How To Create A Great Brand

Unipo
Image Credit : Smokebelch

1) What is your field?
Make sure it related to your field and that you look the part. If you want to be a successful internet entrepreneur, you must look smart, the way you write in your blog and everything about you must show a success of an entrepreneur. Don’t think you no need to dress up smart. Remember, to gain trust from your audience, at least one photo of yours must be include in your blog or site. So you need to look smart.

2) Be unique
Your brand must be unique in your field. A brand will not succeed if just copycat another brand.To find your unique, you need to know yourself and combine with your field. If you in internet marketing or blogging field then combine with it. I take an example of Carl Ocab, he was unique because at 13 years old he already make money online. He combine it with his field(blogging) to help people make money at home. And now everyone called him kidblogger.

3) Your communication
A brand will not established if we keep sitting down and don’t want to spread it. Brand is about message that want to deliver. Message that has been delivered is communication. Communication is not only mouth talk but it includes your message, your personality. In blogging, writing skill is the most important communication. Train your hand to write better, so can produce a good and unique article.

4) Continuous message
What is your message? Entrepreneur? Internet marketing? Make Money Online? Health? Message about your expertise! You need your own goal. And the most important.. deliver your message repeatedly. In blogging, you must set what kind of message do you want to deliver. If one day you want to write about technology then 1 month later you can’t write about health. It will make your readers confuse. It looks like you don’t have a motive.

5) What is your brand motive?
This is most important. After you read this post, make a cup of coffee, sit down and think about your brand. What is your objective a coming year? 3 years? 10 years? Your objective is your journey. If you think you want to brand yourself as an internet marketer there you go. With a great brand you will achieve your goal.

About Fazreen :
I hope you guys can have a great brand. Here Fazreen shares his brand.
“Branding myself is the best marketing decision and strategy that I have ever made”.

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{ 30 comments… read them below or add one }

1 Bradley Nordstrom June 26, 2009 at 8:24 am

loved the post.

Reply

2 Lithiummind June 26, 2009 at 9:24 am

Interesting article. I guess “your field” can also mean “your niche”?

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3 Fazreen June 26, 2009 at 12:00 pm

Yeah..the field that you comfortable with..Include your niche. your expertise.

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4 Dum June 26, 2009 at 10:39 am

Yeah, of course I am agree. Because If we work not in our field, it is nonsense. Right? ;)

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5 fazreen July 2, 2009 at 11:28 pm

Make sure we work based on our expertise. Hence, every single problem that come out, we can settle them. It will show our credibility too.
fazreen´s last blog ..Nice Layout Give Big Impact

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6 eyeman June 26, 2009 at 2:59 pm

branding yourself? Hehe..its another simple niche. :)

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7 Kelli Piperata June 28, 2009 at 10:46 am

Branding is very good way to market and create a new product

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8 fazreen July 2, 2009 at 11:29 pm

Branding also good for long term journey in blogging
fazreen´s last blog ..Nice Layout Give Big Impact

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9 Diabetis June 29, 2009 at 5:44 am

Being unique is not easy job. However you tried to be unique, you will find that in some way or another you are just an imitation of someone.
Diabetis´s last blog ..A healthy tea for diabetis

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10 fazreen July 2, 2009 at 11:34 pm

I agree.. Whatever we did we need a mentor to guide us. Of course we will be influenced by our mentor and a little bit our style is like him..but after that we only can find our originality.
fazreen´s last blog ..Nice Layout Give Big Impact

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11 Tycoon Blogger June 30, 2009 at 9:41 am

Good article and I agree that as a blogger you need to stand out and the best way to do that is have a strong memorable brand.
Tycoon Blogger´s last blog ..Is Twittley better than Tweetmeme?

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12 SP Blogger June 30, 2009 at 8:13 pm

Yes. Build up own brand. I am SP Blogger. Blogger from Sungai Petani is my own brand. :P
SP Blogger´s last blog ..Will stock still go up?

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13 fazreen July 2, 2009 at 11:35 pm

Hai ESPIE blogger!.. I’m alor star blogger! :) nice to know you. Keep building your branding.
fazreen´s last blog ..Nice Layout Give Big Impact

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14 Beesz.com July 2, 2009 at 12:14 am

I love this post so much.

It telling me about how to create a brand is belong to me.

Brand is very important to any business.

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15 KaHoongChai July 2, 2009 at 10:44 pm

@Beesz,
Absolutely, branding is what we must have in order to make ourselves well known on the internet. Therefore, you could make tons of money with your brand.

Reply

16 Ajith Edassery July 2, 2009 at 1:57 pm

Interesting post on brand building. Would be great if you can provide some tips on the continuous messaging part and how technically it has to be addressed (e.g. everything from your gravatar, logo, favicon, theme, social media presence, keywords,offline propaganda)

Would wait for the second part of the post :)

Cheers,
Ajith
Ajith Edassery´s last blog ..Feeder blogs to the rescue…

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17 fazreen July 2, 2009 at 11:38 pm

Thanks for showing some love to my post. I will produce more article about branding. But at this moment, I’m so busy handling some of my another stuff. I will tell this blog owner if I have new post about it. So if you don’t want miss any updates pls subscribe to this blog..hehehe
fazreen´s last blog ..Nice Layout Give Big Impact

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18 fadli July 2, 2009 at 4:06 pm

ywes…this correct article and great article..donald especially get money fron this own brand..i really agred we must brand myself…
fadli´s last blog ..make money easy

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19 fazreen July 2, 2009 at 11:39 pm

You aslo can brand yourself so that you can earn cash too.
fazreen´s last blog ..Nice Layout Give Big Impact

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20 fazreen July 2, 2009 at 11:43 pm

To all commentors, I would like to thank you all coz showing some love to my post. To KaHoongChai, thanks a lot because gave me an opportunity to write for your blog. I will post more if I have a good idea and article. At this moment, I’m so busy with my designing assignment. Don’t hesitate to drop by at my blog.
fazreen´s last blog ..Nice Layout Give Big Impact

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21 Make Money Online !!! July 3, 2009 at 10:45 am

man nice article but i m unknown that why my comments are not published at this any problem du kahoongchai?
Make Money Online !!!´s last blog ..How RSS And Blog Directories Help To Increase Blog Traffic………

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22 KaHoongChai July 4, 2009 at 11:27 am

@MMO,
Your comment went to my spam folder. No worry dude, I always checked my spam folder to retrieve comments.

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23 Buat Duit Online July 7, 2009 at 8:11 pm

I like Carl Ocab. Only 13 and really successful. I guess you’re on you way as well KaHoong?
Buat Duit Online´s last blog ..SEO The Key Ingredient in Buat Duit Online blogs

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24 KaHoongChai July 8, 2009 at 12:28 am

@BDO,
I believe that everyone is trying to improve themselves and do even better, not only me. I believe that you’re same as well? :)

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25 Make Money Blogging July 12, 2009 at 4:46 pm

Eh… Why isn’t my name up there? LOL

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26 KaHoongChai July 12, 2009 at 7:48 pm

@Ben,
LoL! I believe that your name will be in one day later Ben. You’re doing well. :)

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27 Russell July 15, 2009 at 12:24 am

Interesting article. Were did you got all the information from? Did you type it yourself or you copy it from elsewhere?

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28 Fazreen July 15, 2009 at 11:23 pm

The article I wrote is based on my observation and my readings. One method that I learn to get a good idea to write is always keep a small book to jot down the information you get or whatever you learn so later you can refer back. It more like to jot down all the point that we have before we can write in full article. The advantage is we’ll never stuck when writing something. Hope this help you a little bit.

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29 Chris Peterson September 1, 2009 at 5:06 pm

You have covered the fundamental & significant points very well in such small space. But it would have done more good, if you had combined the value of personality of blogger to its TA as platform for relationship building. I believe its significant point, what say?
Chris Peterson´s last blog ..Lesson on Time Management

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30 Typhoon from make money online December 13, 2009 at 3:58 pm

It really feels good when you have Good Brand value of yours. One of the best ways to build your own brand name is to become associated with an expert in your niche. When your name becomes associated with other successful people, your brand will grow and people will begin to look at you as an expert.

Nice Post Fazreen.
Typhoon@make money online´s last blog ..10 Killer Ways To Make Money With Twitter

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