This article is guested post by Dominique Goh.
I’m sure that many of you season blogger have heard about E-mail Marketing. It is not a new tool and has been used very successfully by top marketers to build up their online business empire.
I too have been using this strategy of E-mail Marketing in bit that it would lead to paid customers or subscribers buying my products.
I did a survey on the different E-mail marketing solutions- Aweber, Getresponse etc and went with Aweber for 2008. Aweber being a top notch autoresponder system did deliver way beyond what it promised.
However with the on set of the Global Economic Crisis and change in my family earning capacity it left me seeking other FREE alternatives. The $240USD a year was rather hefty and even after using it for a year I was not able to grow the list to a real substantial size least harvest it so that it would pay off the monthly service fees. It seems rather wasted to continue using their service as I was only sending monthly newsletters to people on my lists. I was underutilising it and was not even using the unlimited follow up which I could use to send e-courses to my subscribers.
I found 3 alternatives to it :
1) Ezinedirector
2) MailChimp
3) Madmimi
Each of these systems has its own benefits. However for me having the ability to gain a steady number of followers before having to revert back to a paid system was my key deciding factor.
MailChimp and MadMimi have easy to use interfaces and it is relatively effortless to design a HTML newsletter using their templates. However I had opted for the use of Ezine Director as it works out relatively cheaper if I do need to upgrade in the future. Which would you chose if you are going to do E-mail marketing on a budget?
|
|
Ezine Director |
Mail Chimp |
MadMimi |
|
No of Subscribers |
250 |
100 |
100 |
|
No of E-mails Per mth |
1 to 249 |
Unlimited |
6 |
|
Next Upgrade |
$10/2000 subscribers |
$10/500 subscribers |
$8/500 subscribers |
About Dominique Goh :
Dominique Goh, who is a elemental school teacher blogs about education, blogging, cake decorating,and website designing. I would recommend you to follow her Twitter.
About Lee Ka Hoong
Hi, Miss Dominique.
Yeah, I agree with you.
Almost, online marketer to build their business with Email Marketing
like autoresponse, getresponse,aweber.
But i like using feedburner,feeblitz, some free for us.
why not you use aweber or getresponse?
I personally use Getresponse and I love It! Haven’t tried Aweber but I know that It gets good reviews like you have stated above. Anyways I believe that anybody trying to make money online should invest in a good autoresponder such as get response or aweber. Internet Marketing Strategy
@earnword,
We don’t use it because it’s paid one. So far I don’t need it but I may get it shortly. Currently I’m using Google Feedburner as well. I find it quite useful and I love it too, but I believe that Getresponse or Aweber must be having their additional advantages compare with Feedburner. ;)
@Sam17,
I agree with you. I believe that most of the blogger who are trying to make money online should get one good autoresponder as it might expand their business and community circle as well. Every successful blogger should have one. I’ll be the next! lol I’m kidding! :)
Nice to meet you Sam17!